Caperton & Campbell
A new brand and website for a Memphis law firm that handles estate planning, family law, business law and litigation.
Practice areas + legal subjectsMemphis digital marketing agency
Web Design & Digital Marketing Services for Memphis Businesses
LAB builds websites, runs SEO and Google Ads, and shapes brands for businesses in Memphis and Jacksonville. A small team plans your work by hand, you stay month to month, and every month you get a short video that tells you what happened in plain English.
★★★★★
“They very quickly got us placing on the first page of Google Places.”
Chad GillilandMid-South Care Services · Google review ★★★★★
“Michael and Alan are absolute PROS… They took care of us and the originality of our brand. We were very impressed!”
★★★★★
“The team works like a well-oiled machine!”
Malenda MeachamLaw Offices of Malenda Harris Meacham · Clutch review ★★★★★
“The end result speaks for itself. We couldn’t be happier with our restaurant’s rebrand! … Michael and Alan were great to work with. They were super responsive and always came to the table with ideas and solutions.”
Ed CabiagoSouth of Beale Restaurants ★★★★★
“LAB Digital has been a joy to work with! They designed a website that perfectly reflects our brand and makes it easy for clients to connect with us. We’re now working with them on SEO, and their strategy is evident and clear.”
Laini PlunkAbaya Services ★★★★★
“My favorite thing is that they were able to take my vision for my company and make it a reality for me.”
Krista BrownTailored Staffing ★★★★★
“I enjoyed collaborating with them during the design process, and Michael and his team are always really responsive when I need help making updates to the website.”
Eli PerkinsTASCO ★★★★★
“LAB Digital helped redesign our business website while maintaining our look and feel that has spanned over 100 years. They also helped touch up an iconic logo with a modern day brand presence.”
★★★★★
“Their creative work with my company’s website and branding not only improved our online presence, but also helped focus our marketing and sales strategies.”
★★★★★
“LAB takes the time to understand your product and the services that go with it and designs a website that easily and beautifully communicates what you offer to potential clients.”
★★★★★
“Michael and Alan definitely exceeded any and all expectations I had for creating a new brand for my business!”
★★★★★
“LAB Digital Creative did an excellent job redesigning and executing our newest website, www.lanskybros.com. They introduced us to the Shopify platform and held our hand through the entire process.”
Julie LanskyLansky Bros. Clothier ★★★★★
“I love how easy LAB Digital Creative is to talk to. They don't throw out technical terms people don't understand.”
Melanie MooreOzark Motor Lines · Clutch review ★★★★★
“LAB Digital Creative maintains great communication and is consistently receptive to feedback.”
Blythe MobleyCornerstone Systems · Clutch review ★★★★★
“Michael, Alan, Cara, and Jorge have guided us smoothly through what could have been a tricky process. LAB were able to capture our firm's identity with both the brand refresh and website layouts.”
Matt V. SihvonenETFC Architects · Google review Work for Memphis names you know
Sound familiar?
Three things that usually bring owners to us
You're invisible on Google
People in Memphis search for what you do every day. When a competitor shows up and you don't, that search turns into their phone call.
Your site looks fine and still doesn't sell
Visitors land, scroll and leave. No call, no form, and no way to see where they dropped off.
You're paying for marketing you can't read
Charts, logins and a monthly invoice, and nobody can tell you in one sentence whether any of it worked.
Most owners show up with two of these at once. They all get fixed the same way: a plan written for your business, run by people you can reach.
What we do
Start with what you need most. Add the rest when it makes sense.
Website Design
Custom, mobile-first sites designed around the call or form you want next.
Website DesignSEO Services
Local and organic search work that puts you in front of Memphis buyers before your competitors.
SEO ServicesGoogle Ads & PPC
Paid search that spends on people ready to call and cuts the searches that waste money.
Google Ads & PPCSocial Media Advertising
Facebook and Instagram ads aimed at the zip codes you actually serve, plus regular posts and video.
Social Media AdvertisingAI Visibility
Help showing up when people ask ChatGPT, Perplexity or Google's AI answers who to hire.
AI VisibilityEmail Marketing
Newsletters and campaigns that sound like you, sent to people who already know your name.
Email Marketing
Our point of view
Why I started LAB
I kept watching good Memphis businesses get the same deal from agencies. A year-long contract. A team that changed every quarter. A PDF report nobody could explain.
So we built LAB for the opposite. We're a boutique on purpose, so you'll know the names of the people doing your work, and your plan gets built around your goals.
Michael NewsomeFounder and President, LAB Digital Creative
Case studies
Work for Memphis names you know
Here's some of the work, and what changed after.
Ozark Motor Lines
A driver recruiting site for a Memphis trucking company, with first-page keywords up from 11 to 121 since SEO began.
11 → 121 first-page keywords
Memphis Botanic Garden
When the Garden's website went down, we had it back online the same day the domain access came through.
Back online the same day
Square One Electric
A new site for an electrician serving Bartlett and Memphis, with room to show off its EV charger installs.
Dedicated EV page
Reed Family Dentistry
Ad landing pages for a family dental practice in Millington and Covington, built with the practice's own photos and video.
Services + two locations
Automatic Gates Construction
A site for a Bartlett gate and access-control installer, with galleries that show each kind of job.
3 gallery categories
Engineered Medical Systems
A website for a Bartlett medical-device manufacturer, with clear paths for capabilities and product types.
Capabilities + products
Fisher Arnold
A new site for a Memphis engineering and architecture firm, organized by services, markets and projects.
Services, markets and projects
Meacham Law
The first website for a family-law firm in Hernando, Mississippi, built around photos of the real team.
First website
Timothy D. Bartell, PC
A Fresno workers' comp attorney people find on Google and in ChatGPT
A lead from ChatGPT
Greater Memphis Chamber
A Chamber site built to keep up with constant news and events
Custom WordPress platform
Private Legal Solutions
Room for a long legal career, and a clear path to scheduling
Experience + scheduling
Buzz Free Mosquito
From 1 five-star Google review to 60 in two weeks, with ads aimed at the jobs Buzz Free wants
1 → 60
braganza design/ GROUP
braganza goes from not ranking to #1 for architectural services
Not ranking → #1
Mid-South Transplant Foundation
One page that answers donation questions and makes registering easy
Ready at launch
Memphis Area Association of Governments
Regional programs and county data, easy for local leaders to use
ESRI demographic maps
Best Wade Petroleum
Fuel and lubricant buyers find Best-Wade on Google's first page
Top 6 in Mississippi
Arcade Restaurant
A fresh look for the Arcade's 100th, with its character intact
Menus, signage and merchandise
South of Beale
One restaurant brand across two locations, with its character intact
A south-pointing identity
Crosstown Concourse
A growing vertical village, now easy to explore and to manage
Tenant directory + calendar
Altana on McLean
A new Midtown building with no name gets one, and a brand to match
A name of its own
Interstate Building Materials
Putting faces next to the products at Interstate Building Materials
People, products and contact
Skinner Technology Group
Introducing a new cybersecurity firm without the hacker clichés
Industry pages
SRM Consulting Firm
A growing consulting firm gets a site with room to explain itself
WordPress + HubSpot
McMahon Physical Therapy
A careers hub so McMahon can send candidates one link
One hub, two role pages
Mid-South Care Services
Mid-South Care owns the top of local search in Memphis, and Nashville is next
Top 3
Elite Total Wellness
A clinic outgrew men's health, so its name and brand followed
Health → Wellness
House of Webster
#1 on Google for jellies, marmalade and pickled foods, and in Google's AI answer too
#1Industries
Industries we know well
We work across a lot of industries. These are the four where we've done the most, so we start from what already works.
Local Service Businesses
HVAC, plumbing, electrical, roofing and pest control companies win when they show up first. We build fast sites and local SEO that keep the phone ringing.
Explore Local ServicesProfessional Services
Sites that help buyers size up consultants, staffing firms and specialists.
Explore Professional ServicesArchitecture, Engineering & Construction
Portfolio sites that show the work and the people behind it.
Explore AECAnd plenty more
We also work with healthcare practices, manufacturers, nonprofits, real estate firms and local retailers.
Healthcare & Wellness
Clinics, dental practices, therapy and wellness brands.
4 case studiesManufacturing & B2B
Manufacturers, distributors and industrial suppliers.
6 case studiesNonprofits & Mission-Driven
Nonprofits, civic groups and public agencies.
5 case studiesReal Estate & Development
Lenders, agents, developers and mixed-use properties.
3 case studiesRetail & Local Brands
Shops and Memphis brands that sell in person and online.
3 case studies★★★★★
“They very quickly got us placing on the first page of Google Places.”
Chad GillilandMid-South Care Services · Google review★★★★★
“Michael and Alan are absolute PROS… They took care of us and the originality of our brand. We were very impressed!”
★★★★★
“The team works like a well-oiled machine!”
Malenda MeachamLaw Offices of Malenda Harris Meacham · Clutch review★★★★★
“The end result speaks for itself. We couldn’t be happier with our restaurant’s rebrand! … Michael and Alan were great to work with. They were super responsive and always came to the table with ideas and solutions.”
Ed CabiagoSouth of Beale Restaurants★★★★★
“LAB Digital has been a joy to work with! They designed a website that perfectly reflects our brand and makes it easy for clients to connect with us. We’re now working with them on SEO, and their strategy is evident and clear.”
Laini PlunkAbaya Services★★★★★
“My favorite thing is that they were able to take my vision for my company and make it a reality for me.”
Krista BrownTailored StaffingFrom first call to first report
Four steps. Each one ends with something you can see.
Talk
A 30-minute call. Tell us what's working and what isn't. You get straight answers and a fixed quote.
Plan
We map the pages, keywords and campaigns that fit your goals and budget, and walk you through it before anything gets built.
Build and launch
Design, build, SEO and ads, with progress you can check along the way.
Report
What moved, what we did, what's next.
What does a digital marketing agency in Memphis actually do for me?
For most of our clients it's three things: a website that turns visits into calls, SEO that gets it found, and ads when you need leads faster. We'll tell you which one to start with on the first call.
Can you help us show up in ChatGPT and Google's AI answers?
Yes. We call it AI visibility, and it rides on the same work as SEO: clear pages, consistent facts about your business across the web and good reviews. Nobody controls what those tools say, so we check them every month and show you what they answered.
Do I have to sign a long contract?
No.
How much does a website cost?
It depends on the number of pages, features and how much content we write. You'll get a fixed price after the first call, before any work starts.
Do you only work with Memphis businesses?
Most of our clients are in the Mid-South, and we have a second office in Jacksonville, FL. We've also built for firms in Bakersfield, Fresno and Savannah.
Is there a free analysis?
Yes, if you want one. Send us your URL and we'll record a short video review of your site and search presence. No price talk required.
Tell us what you want more of
More calls, more cases, more booked jobs. Pick one and we'll show you how we'd go after it.