Accent Jewelers Website Design
PROJECT DESCRIPTION
Accent Jewelers approached LAB with a vision to elevate their online storefront into a premium digital experience that reflects their legacy of craftsmanship and customer care. Their previous website lacked the elegance, structure, and mobile fluidity expected from a high-end jewelry brand. We crafted a sleek, modern design that highlights their product collections, showcases detailed craftsmanship, and guides users through a refined shopping experience. The site features intuitive navigation, clean visuals, and e-commerce functionality tailored for both aesthetics and performance. Fully responsive and SEO-ready, the new Accent Jewelers site positions the brand as a trusted, upscale destination for timeless fine jewelry.
From dated to dazzling: modernizing a Memphis jewelry brand online.
Accent Jewelers came to us with a site that didn’t reflect the quality of their custom pieces or the elevated in-store experience they’re known for in Memphis. The old website was dated, disorganized, and lacked the polish today’s jewelry shoppers expect — especially on mobile.
We rebuilt their digital presence with a custom Shopify site focused on intuitive navigation, elegant product presentation, and a mobile-first shopping experience. From there, we layered on a marketing strategy to help drive traffic and sales — including local SEO, Google Ads, and Meta ad campaigns.
Online orders and in-store foot traffic have both seen a measurable lift since launch, and momentum continues to build as the brand’s visibility expands beyond Memphis.
Ongoing Support:
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SEO strategy & content refinement
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Google Ads & Meta campaign management
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Platform support & performance monitoring
Accent Jewelers Logo and Colors Design
Accent Jewelers more logo and colors Design
Accent Jewelers Website Color Palette