Greater Memphis Chamber Website Development
LAB Digital Creative recently undertook an exciting project to revitalize the online presence of the Greater Memphis Chamber as part of the “Justice League” collaboration – a joint effort by several local marketing and design firms to rebrand the Chamber, including launching its new website. As a leader in web development, LAB Digital Creative’s objective was to create a website that not only served as an informative hub for Memphis’s business community but also showcased the latest in responsive design and user-friendly features. Utilizing WordPress, a flexible content management system, we ensured that the website was easily navigable and looked flawless on any device – from smartphones to desktop computers. Key features included an interactive member directory, a robust calendar of events and a comprehensive news and blog section, all designed to keep the community engaged and informed on the Chamber’s activities.
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The development journey presented unique challenges, especially in ensuring cross-device compatibility and seamless integration of various functionalities. Our team’s expertise in responsive design came to the fore, as we meticulously crafted a website that provided a cohesive experience across all devices. The interactive member directory, designed to foster connectivity within the Chamber’s network, was a significant undertaking, while the calendar of events and news sections were developed to offer real-time updates and insights into the local business landscape.
Content-wise, the website serves as a rich resource for businesses considering relocation to Memphis. It details the Chamber’s strategic initiatives, introduces its leadership and outlines how the Chamber supports local businesses, focusing on workforce development and advocacy. These elements not only highlight the Chamber’s pivotal role in the Memphis business community but also provide valuable insights for potential and existing members.
The result was a resounding success. Feedback from the Greater Memphis Chamber and its members has been overwhelmingly positive, with notable increases in website traffic and user engagement.
“As we are overhauling our website, we are so grateful to Michael and the LAB Digital Team for their guidance and expertise. Michael is an excellent ‘thought partner’, providing information, answering questions, and allowing us to make the best possible decisions for the future of our site. Additionally, as with most of these projects, it feels like there are “fires” that need to be put out quickly. The LAB Digital Team has been (and continues to be) extremely responsive – at all hours of the day. For that, I am extremely grateful.” – Amy Daniels, chief communications officer for the Greater Memphis Chamber
This project stands as a testament to LAB Digital Creative’s commitment to delivering cutting-edge web solutions that not only meet but exceed client expectations. The new website not only enhances the Chamber’s digital footprint but also reinforces its mission to support and develop the Memphis business community.
PROJECT DESCRIPTION
LAB Digital Creative recently undertook an exciting project to revitalize the online presence of the Greater Memphis Chamber as part of the “Justice League” collaboration – a joint effort by several local marketing and design firms to rebrand the Chamber, including launching its new website. As a leader in web development, LAB Digital Creative’s objective was to create a website that not only served as an informative hub for Memphis’s business community but also showcased the latest in responsive design and user-friendly features. Utilizing WordPress, a flexible content management system, we ensured that the website was easily navigable and looked flawless on any device – from smartphones to desktop computers. Key features included an interactive member directory, a robust calendar of events and a comprehensive news and blog section, all designed to keep the community engaged and informed on the Chamber’s activities.
Read more
The development journey presented unique challenges, especially in ensuring cross-device compatibility and seamless integration of various functionalities. Our team’s expertise in responsive design came to the fore, as we meticulously crafted a website that provided a cohesive experience across all devices. The interactive member directory, designed to foster connectivity within the Chamber’s network, was a significant undertaking, while the calendar of events and news sections were developed to offer real-time updates and insights into the local business landscape.
Content-wise, the website serves as a rich resource for businesses considering relocation to Memphis. It details the Chamber’s strategic initiatives, introduces its leadership and outlines how the Chamber supports local businesses, focusing on workforce development and advocacy. These elements not only highlight the Chamber’s pivotal role in the Memphis business community but also provide valuable insights for potential and existing members.
The result was a resounding success. Feedback from the Greater Memphis Chamber and its members has been overwhelmingly positive, with notable increases in website traffic and user engagement.
“As we are overhauling our website, we are so grateful to Michael and the LAB Digital Team for their guidance and expertise. Michael is an excellent ‘thought partner’, providing information, answering questions, and allowing us to make the best possible decisions for the future of our site. Additionally, as with most of these projects, it feels like there are “fires” that need to be put out quickly. The LAB Digital Team has been (and continues to be) extremely responsive – at all hours of the day. For that, I am extremely grateful.” – Amy Daniels, chief communications officer for the Greater Memphis Chamber
This project stands as a testament to LAB Digital Creative’s commitment to delivering cutting-edge web solutions that not only meet but exceed client expectations. The new website not only enhances the Chamber’s digital footprint but also reinforces its mission to support and develop the Memphis business community.
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