Bigger is Better Unless You’re a Business Logo It’s one of the most common requests we get at LAB. When building a new website, some clients inevitably want their logo to be bigger. But contrary to almost every other aspect of life, bigger is not always better in logo...
LAB scrubs in to build Elite Total Wellness a new logo and brand LAB Digital Creative is thrilled to scrub in and build a new logo and brand for Elite Total Wellness. Elite originally began as a clinic for Men’s Health, and then began offering quick care services....
LAB cooks up a new name and brand for Pasta di Strada Formerly known as Pasta 409, the fresh made-from-scratch pasta eatery inside the Puck Food Hall received a new name: Pasta di Strada. LAB worked with well-known Memphis restauranteur, Daniel Masters, to concept a...
LAB Digital Creative Serves up a new Website and Brand Elements for the iconic Arcade Restaurant The Arcade Restaurant, an iconic Memphis restaurant institution known around the world, selected LAB to help them with a refreshed brand strategy and retro yet modern...
LAB Launches new Branding and Website Design for Light Improvement Technology LIT—Light Improvement Technology provides retrofits of lighting systems from traditional incandescent bulbs to more energy-efficient LED bulbs. In addition to being more energy-friendly,...
Color Psychology of Branding and Logos A logo becomes the face of a company and a recognizable symbol of a brand. Think of some of the world’s most popular brands like Starbucks, McDonald’s and luxury brands like Chanel. Some companies spend millions in order to...
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